Public Relations
How Good PR Can Land You More Dates
  Published: April 5th 2022
How Good PR Can Land You More Dates

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How Good PR Can Land You More Dates
Once upon a time, dating took place exclusively in the physical world. When one person approached another, say, at a bar, all one person had to give them an impression of the other was the present. There was a high probability the night could end with each person only being aware of what the other person had told them. Imagine that.

Vivienne Benitz, the COO of Two Comma PR, understands the recent cultural shift better than most. “In the digital age, dating has been subject to technological developments,” she said. “Apps such as Tinder and Bumble now dominate the pre-relationship sphere, with users able to create an image of potential partners without even meeting them in person.”

In short, all public information about you is fair in love (but hopefully not war). The dividing line between public and private relations has never been thinner. While many ignore one side of the coin, here’s how taking advantage of the opportunities of PR and getting the blue tick on social media can help you progress in your personal life:

1. You Can’t Be A Catfish

I know what you’re thinking: ‘But I’ve always wanted a role in Finding Nemo 3!’
Nope, not that kind of catfish.

Tinder, for example, includes an option for users to link their Instagram feed to their dating profile.

The problem is there’s nothing to stop a wily individual from creating a fake IG handle with, let’s say, ‘appropriated’ pictures to lure unsuspecting dates.
By having a blue tick to confirm that you are, in fact, who you say you are, potential partners won’t be put off by the risk that it’s all too good to be true.

Moreover, giving your PR the importance it deserves will mean a more attractive profile is on the cards. The key is in the word ‘attractive,’ folks. That’s what we’re all here for.

2. Dodge The Pies

Unrequited love is a tale as old as time. So is the dreaded ‘Seen’ status on my private messages…

Joking aside (I deleted Messenger when I got hitched, you should try it), there’s a real difficulty in trying to maintain interest when most users scroll social media faster than Max Verstappen after a can of Red Bull.

So, not to be impolite, but you should probably have something up your sleeve. Or on your social media profile. Whatever works.

And what can help you stand out in your desired’s inbox? A fancy blue tick, that’s what.

3. High Status Is A Natural Aphrodisiac

Okay, maybe there’s nothing natural about greater prominence on a social media platform.

But there’s no denying your partner-in-waiting wants somebody who has accomplished something. And it turns out second place in the skipping race on second grade Sports Day isn’t considered much of an accomplishment on the dating scene. I’m just guessing.

By getting the blue tick, the natural assumption is that you have a significant degree of influence in society. And nothing says dateable like an influencer.

4. You’re Successful, Need I Say More?

Verified status typically signifies success in lifestyle, business, and beyond.
Without straying into traditional dating advice territory, most single people are looking for someone who has reached success. Because, somewhere in the back of their mind, success leads to increased stability.

And being successful is only half the struggle. Having a net worth comparable to Warren Buffett, but the social media presence of, erm, Warren Buffett is a complete waste of time. At least when it comes to online dating anyway. You’re probably way ahead in most other aspects of life.

Put simply, if you’ve got a blue tick, there’s more likely to be food on the table on Monday evening. Got it?
Once upon a time, dating took place exclusively in the physical world. When one person approached another, say, at a bar, all one person had to give them an impression of the other was the present. There was a high probability the night could end with each person only being aware of what the other person had told them. Imagine that.

Vivienne Benitz, the COO of Two Comma PR, understands the recent cultural shift better than most. “In the digital age, dating has been subject to technological developments,” she said. “Apps such as Tinder and Bumble now dominate the pre-relationship sphere, with users able to create an image of potential partners without even meeting them in person.”

In short, all public information about you is fair in love (but hopefully not war). The dividing line between public and private relations has never been thinner. While many ignore one side of the coin, here’s how taking advantage of the opportunities of PR and getting the blue tick on social media can help you progress in your personal life:

1. You Can’t Be A Catfish

I know what you’re thinking: ‘But I’ve always wanted a role in Finding Nemo 3!’
Nope, not that kind of catfish.

Tinder, for example, includes an option for users to link their Instagram feed to their dating profile.

The problem is there’s nothing to stop a wily individual from creating a fake IG handle with, let’s say, ‘appropriated’ pictures to lure unsuspecting dates.
By having a blue tick to confirm that you are, in fact, who you say you are, potential partners won’t be put off by the risk that it’s all too good to be true.

Moreover, giving your PR the importance it deserves will mean a more attractive profile is on the cards. The key is in the word ‘attractive,’ folks. That’s what we’re all here for.

2. Dodge The Pies

Unrequited love is a tale as old as time. So is the dreaded ‘Seen’ status on my private messages…

Joking aside (I deleted Messenger when I got hitched, you should try it), there’s a real difficulty in trying to maintain interest when most users scroll social media faster than Max Verstappen after a can of Red Bull.

So, not to be impolite, but you should probably have something up your sleeve. Or on your social media profile. Whatever works.

And what can help you stand out in your desired’s inbox? A fancy blue tick, that’s what.

3. High Status Is A Natural Aphrodisiac

Okay, maybe there’s nothing natural about greater prominence on a social media platform.

But there’s no denying your partner-in-waiting wants somebody who has accomplished something. And it turns out second place in the skipping race on second grade Sports Day isn’t considered much of an accomplishment on the dating scene. I’m just guessing.

By getting the blue tick, the natural assumption is that you have a significant degree of influence in society. And nothing says dateable like an influencer.

4. You’re Successful, Need I Say More?

Verified status typically signifies success in lifestyle, business, and beyond.
Without straying into traditional dating advice territory, most single people are looking for someone who has reached success. Because, somewhere in the back of their mind, success leads to increased stability.

And being successful is only half the struggle. Having a net worth comparable to Warren Buffett, but the social media presence of, erm, Warren Buffett is a complete waste of time. At least when it comes to online dating anyway. You’re probably way ahead in most other aspects of life.

Put simply, if you’ve got a blue tick, there’s more likely to be food on the table on Monday evening. Got it?
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